diff --git a/Makefile.local b/Makefile.local
index 48b82bd..f855a18 100644
--- a/Makefile.local
+++ b/Makefile.local
@@ -1,44 +1,48 @@
 # should be provided by the ci build
 TAG=latest
 IMAGE_NAME=softwareheritage/graphql:$(TAG)
 # ci build should provide the right label
 IMAGE_LABEL=dummy
 # can be overridden by ci
 REGISTRY_URL=registry-1.docker.io
 
 .PHONY: run-dev
 run-dev:
 	export SWH_CONFIG_FILENAME=config/dev.yml; uvicorn swh.graphql.server:make_app_from_configfile --reload --factory
 
 .PHONY: run-dev-stable
 run-dev-stable:
 	export SWH_CONFIG_FILENAME=config/dev.yml; uvicorn swh.graphql.server:make_app_from_configfile --factory
 
 .PHONY: run-wsgi
 run-wsgi:
 	export SWH_CONFIG_FILENAME=config/staging.yml; gunicorn --workers=2 'swh.graphql.server:make_app_from_configfile()'
 
 .PHONY: run-dev-docker
 run-dev-docker:
 	docker-compose -f docker-compose.yml -f docker-compose-dev.yml up --build
 
 .PHONY: run-wsgi-docker
 run-wsgi-docker:
 	docker-compose -f docker-compose.yml -f docker-compose-staging.yml up --build
 
 .PHONY: update-desktop6
 update-desktop6:
 	git pull origin master
 	docker-compose -f docker-compose.yml -f docker-compose-staging.yml restart
 
 build:
 	docker build \
 		--tag $(IMAGE_NAME) \
 		-f Dockerfile \
 		--label $(IMAGE_LABEL) \
 		.
 
 # This is meant for ci
 push:
 	docker tag $(IMAGE_NAME) $(REGISTRY_URL)/$(IMAGE_NAME)
 	docker push $(REGISTRY_URL)/$(IMAGE_NAME)
+
+clean:
+	docker image ls -q --filter label=$(IMAGE_LABEL) \
+		| uniq | xargs -r -t docker rmi --force