diff --git a/data/common/common.yaml b/data/common/common.yaml
--- a/data/common/common.yaml
+++ b/data/common/common.yaml
@@ -2155,6 +2155,7 @@
 swh::deploy::webapp::metadata_search_backend: swh-indexer-storage
 swh::deploy::webapp::history_counters_url: "%{lookup('swh::remote_service::counters::url')}counters_history/history.json"
 swh::deploy::webapp::counters_backend: swh-counters
+swh::deploy::webapp::instance_name: archive.softwareheritage.org
 
 # in private data:
 # deposit_basic_auth_swhworker_username
@@ -2182,6 +2183,7 @@
     sentry_dsn: "%{lookup('swh::deploy::webapp::sentry_dsn')}"
   keycloak: "%{alias('swh::deploy::webapp::config::keycloak')}"
   history_counters_url: "%{alias('swh::deploy::webapp::history_counters_url')}"
+  instance_name: "%{alias('swh::deploy::webapp::instance_name')}"
 
 swh::deploy::webapp::locked_endpoints:
   - /api/1/content/[^/]+/symbol/
diff --git a/data/hostname/webapp.internal.staging.swh.network.yaml b/data/hostname/webapp.internal.staging.swh.network.yaml
--- a/data/hostname/webapp.internal.staging.swh.network.yaml
+++ b/data/hostname/webapp.internal.staging.swh.network.yaml
@@ -50,3 +50,5 @@
 swh::deploy::webapp::config::keycloak:
   server_url: "https://%{hiera('keycloak::vhost::name')}/auth/"
   realm_name: SoftwareHeritageStaging
+
+swh::deploy::webapp::instance_name: webapp.staging.swh.network